Capillary Action: Ideas drawn up into words. It’s all about the flow.
Grab a cup, settle in, and join the conversation. Learn what’s new in writing, storytelling, branding, and redesigning the world — one powerful idea at a time.
You can unlock the art of communication by working with a communication coach who can help you get your ideas across. Your coach will help you develop your confidence in speaking and writing. ...
Creating an authentic brand in marketing and communication is critical to your success. However, the work really begins when you try to develop and maintain that brand with consistency. We explore six strategies to get you started. ...
When developing a brand, a presentation or marketing a product, pay careful attention to the colors you select. Your color choices carry subliminal messages that speak volumes....
Colors in our world have a large impact on our behavior. Naturally, the color psychology of messaging plays a huge part in branding and marketing. We choose what we buy, eat, and wear based on our emotional links -- positive or negative -- to color. ...
Communication is about getting your message across to audiences. Some people have a knack for speaking and writing; others may get nervous or not know how to effectively create a messaging campaign. Communication coaches help speakers and writers imp...
Your web content has one job: bring more traffic to your website. SEO writing is critical for your content to rank well among the competition, as are a few other essential elements....
By committing to a review of your preceding year, you identify what worked, what didn't and how change can take you closer to your marketing goals, no matter their size....
Our days seem to get busier with every passing year. With so much to do and so little time to do it in, we begin prioritizing our tasks in the hopes that our system is enough. enough. What if you could meet all of your goals and bring your content ma...